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Product details
File Size: 1198 KB
Print Length: 184 pages
Simultaneous Device Usage: Unlimited
Publisher: O'Reilly Media; 1 edition (March 9, 2018)
Publication Date: March 9, 2018
Sold by: Amazon Digital Services LLC
Language: English
ASIN: B07BC56G9H
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Amazon Best Sellers Rank:
#85,197 Paid in Kindle Store (See Top 100 Paid in Kindle Store)
I really enjoyed this book because it felt relatable and applicable to my role as an enterprise software product manager. I already knew most of what they explained about market focus on users vs customers. Still those parts were described in such an interesting and concise way. I am motivated to apply more of what I knew about field support and product leadership teams but too frequently ignore in the rush for the next release. The other quarter of the book that was truly new and unique were the perspectives on product measurement and testing. I have just started to apply their advice and it is already starting to pay off significantly.
Great information for those of us struggling in the world of B2B enterprise applications. Some good nuggets of wisdom in there. Found myself nodding in agreement a lot. If anything, this book will confirm you're either on the right path already or you're not.I only wish there was more to it! It was like you guys were just getting started. Pretty short read. Write a sequel. I'll buy it!P.S. If you're looking for a step-by-step guide, this isn't it. But it does give you some basics to keep in mind as you plan, make decisions and execute.
This is the book I've been looking for since taking my first role as a product manager in an enterprise company. Not only does it help identify ways that enterprise PM is unique compared to consumer PM roles, but it goes into depth on various practices that are essential to these enterprise roles (including market sizing, working with sales, etc). I also really appreciated the PM Profiles with PMs from various enterprise companies.
"Building Products for the Enterprise" is a guide to Product Management, especially focused on B2B software companies. The authors of the book are PMs at Adobe and SAS, two of the largest companies by revenue in that category, and throughout they include some interviews with other PMs from other companies of various stages. The reason I enjoyed the book is that it covers what makes enterprise product management special/weird/complex, while also providing insights that could only come from hard-won experience. I particularly enjoyed the section on how to form the "product leadership team", and the trade-offs of decision-by-committee vs nimble-but-silo'ed in roadmap planning. To me, this book belongs on a bookshelf alongside other material like Making Things Happen (Berkun); Peopleware (DeMarco, Lister); and The Mythical Man-Month (Brooks). Also a quick-and-easy read. Highly recommended.
I enjoyed Blair's book on product ownership. It is a short book full of insights and examples of how the product owner role works. As a software engineer it was useful to understand what Product Owners are doing when they are not asking us to build things for them.
There are a bunch of Product Management books available, and I have read quite a few of them. The problem, however, is that most of these books are geared towards consumer products, which differ quite a bit from enterprise products in their very nature. This book sets out to bridge the gap, and succeeds in its mission. The authors do a good job at identifying specific Enterprise Product challenges, such as the difference between customers and users, and suggest how to tackle them. If you enjoyed Marty Cagan’s “Inspired†(2nd Edition), this book is an excellent companion that will help you utilize some of Cagan’s key principles in an Enterprise-context.
Among all the content on Product Management out there today, this is the first, and most useful, resource focusing specifically on enterprise software that I've seen. Many of us in this business face very similar challenges that are glossed-over or just ignored by the dominant consumer-facing perspective out there, and this book explains and clarifies so many issues that are unique to our segment in ways that I haven't seen done anywhere else. I can't recommend this book highly enough if you're an executive in an enterprise software company, or work in Product (obviously) - or even Marketing, Engineering, Design, Sales or something else. This book will directly help you build and deliver better enterprise products."
It's so nice to find a book about product mgmt that is focused on enterprise products. The life of an enterprise PM is so different from a consumer-focused PM that it's nice to finally read a book I can fully relate to. Specifically, the sections on dealing with sales and big important customers resonated with me and gave me great advice and guidance.
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